• August 2024 Marketing Benchmarks

In Industry News, News
14 Nov '24

Marketing KPIs: September 2024 Trends

November 14, 2024 / November 14, 2024 /

We compiled these trends from over 100 brands, comparing year-over-year data for the date range September 1, 2024, to September 30, 2024. September 2024: Consumers Remain Cautious Consumers remained cautious in September. Traffic was up for many brands, however faced with persistent inflation and high borrowing costs, consumers continue to limit discretionary purchases. While some […]

In Industry News, News
19 Sep '24

Marketing KPIs: August 2024 Trends

September 19, 2024 / September 19, 2024 /

We compiled these trends from over 100 brands, comparing year-over-year data for the date range August 1, 2024, to August 31, 2024. August 2024: Navigating Economic Shifts August presented significant challenges for many retailers, as the market landscape continued to evolve. Brands found themselves grappling with intensifying competition, driven by an economic climate that has […]