J. Schmid Copywriter
Customer Loyalty Series: Part 6 Along with “storytelling” and “authenticity” the word “community” gets tossed around a lot…
The Future of Marketing & The Rise of AI Powered Creativity Artificial intelligence (AI) is changing everything from…
When we say we are passionately obsessed with what we do, we mean it. We had this spontaneous…
“The question is not do you want to buy Wheat Thins. The question is now, will you support…
Disruptive Catalogs: Part 5 Invite Interaction While there’s no denying that print is on the rise, many still…
Disruptive Catalogs: Part 3 Catalogs aren’t what they used to be – they’re better than ever (or at…
Selling The Safari: An ’86 Catalog Experience Just like brands, marketing evolves over the years. Fonts come in…
Real People, Real Stories: What We Can Learn From Apple If you’re like me, when someone tells you…
Part 4: Steaks, Suds, and Sierras. Three Case Studies in Sustainability. It’s the beginning of 2022 and sustainability…