Every brand has a story. We can help define it, clarify it and tell it across channels. Websites, catalogs, email, direct mail, social, retail, skywriting….doesn’t matter. The message is what matters. We’re a group of strategists, writers, designers and art directors who use our creative muscle to solve business challenges of all kinds. As a creative agency, we create content that creates desire. It’s the difference between people just being aware of your product versus being emotionally engaged with your brand.
Hello.
We are (channel-agnostic) storytellers.
We understand human behavior
We study it. We research it, so we have a better grasp of how to reach people. Real human interaction is what connects a brand with its audience (both B2C and B2B). You’re not just selling to “consumers”— you’re trying to create a relationship with people. We bring a more HUMAN APPROACH to a digital world. We call it Humanity Marketing.
What we do.
Brand Strategy
Communicating a clear, differentiated positioning can be a big, hazy, muddled mess for many organizations. We can help you clarify, package and tell your story clearly. And well.
Content Creation
Your brand is only as good as the content you put out. We create the assets (design, copy and imagery) that bring brands to life.
Creative Execution
Need soup to nuts services? We take our creative ideas through final production across multiple channels (both print and digital).
Any creative agency can build the body. But we make blood run through the veins.
What does she want?
She wants to be understood. She wants you to make her life better in some way. We help brands gather insights from their customers so they can build better connections with them. We ask the right questions so we get better answers. These key consumer insights can give you a competitive advantage.
We’re a brand experience agency.
As a brand experience agency, we believe that every interaction a customer has with your brand should feel intentional, seamless, and human. It’s not just about making things look good—it’s about creating experiences that resonate on an emotional level, fostering trust, and driving action. We integrate strategy, creative, and execution across all touchpoints—digital, print, in-store, direct mail—to tell compelling brand stories that cut through the noise. Our goal? To make brands more human. Because when people connect with brands on a deeper level, they don’t just buy—they believe. One message. One image. One brand.
Meet the team
We like what we do. That’s why we’re good at it.
Kansas City Headquarters
What we think about
We Are a Brand Experience Agency
Every interaction shapes your brand experience—so we’ve built our agency to ensure those interactions are seamless, intuitive, and aligned with your customers’ needs. As a brand experience agency, we take a holistic approach to creating impactful, memorable connections that drive lasting loyalty. Through insights, strategy, and execution, we help brands move people and inspire action. […]
Sunshine, Hemingway, and Brand Storytelling
Join us in sunny Key West, where Hemingway’s legacy inspires a powerful brand storytelling lesson. Discover why brand stories connect deeper than stats, how they stick in our minds, and what makes your brand’s story unique. Struggling to craft yours? That’s our specialty at J.Schmid. Let’s tell your story together.
Marketing KPIs: February 2025 Trends
Download the full report (PDF 1.6MB) We compiled these trends from over 100 brands, comparing year-over-year data for the date range February 1, 2025, to February 28, 2025. February 2025: Consumers and Brands Seek Clarity After a soft start in January, headwinds persisted for many brands in February. Retailers faced a challenging environment as consumer […]
Marketing KPIs: January 2025 Trends
We compiled these trends from over 100 brands, comparing year-over-year data for the date range January 1, 2025, to January 31, 2025. January 2025: Slow to Launch While January typically sees a post-holiday dip in consumer activity, the fall this year was more pronounced than anticipated. National events and weather patterns competed for consumer attention, […]