You’ve all heard the doomsayers. The plaintive wails of prognosticators, tolling the bell for our beloved medium. They…
The world of marketing has exploded with opportunities to capture the heart of both customers and prospects alike.…
Good news! According to new research published by McKinsey & Company, consumers are feeling better about their financial…
When several of my clients begin asking the same question within weeks of each other, I take notice.…
Join Lois Brayfield for this fast and thought provoking Pub Talk which starts with how catalog have evolved from a…
Lois Brayfield, catalog industry thought-leader and CEO of J.Schmid and Associates talks us through the physics of catalog…
In this webinar, J.Schmid CEO Lois Brayfield discusses how brands can get prospects to take action. Rather than…
AdNation News interviews Lois Brayfield, President of the direct marketing agency J. Schmid & Assoc. Inc. about the…
On an episode of AMC’s “Mad Men,” the irascible and ubiquitously intoxicated Roger Sterling prods the precocious Peggy…
