In this webinar, J.Schmid CEO Lois Brayfield discusses how brands can get prospects to take action. Rather than focusing on arrogant ‘Follow us’ and ‘Like us’ strategies, Lois outlines how companies can create powerful calls to action and turn prospects into customers. Specifically, this webinar covers:
• How to quickly connect with your audience
• Develop content that customers care about
• Create messages that motivate
Lois Brayfield has worked with brands like IKEA, Brookstone, American Express and Sears. Read Lois’ Bio at http://bit.ly/1fBmmhy
Originally recorded Wednesday, January 29, 2014
Special thanks to our sponsor, LogMyCalls.

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