People spend a lot of time (like, millions of hours) watching videos on the internet. And with so…
I often get asked if there is ONE thing that a company can do to improve their brand,…
Well, the secret is out. For decades, creative types working at agencies across the country knew instinctively a…
Human beings have an attention span of 8 seconds. We don’t read anymore. We scan. Brands usually say…
Then you must embrace change. As many of you know, I’m a HUGE Beatles fan. It’s an obsession,…
It’s frustrating to hear politicians talk about what they plan on doing, what their strategy is, how they’re…
J.Schmid President and Chief Creative Officer, Brent Niemuth, shows us that even while on vacation there’s always a…
Sadly, we’ve lost a couple more music legends recently—Merle Haggard and Prince. It’s the latter I’d like to…
Is the location of your business important to your brand message? Are you using it to your advantage? Consider a…
