You might not realize this, but I have a lot in common with Elon Musk. Yes, the billionaire…
What’s worth more than topline sales? Ask J.Crew, who just killed two of its fashion brands and accepted…
People don’t like to be sold to. Too many brands only sell; they only try to convince people…
Lee Clow is a titan of the advertising industry, an undisputed creative heavyweight. As the global director of…
There’s an old saying in marketing: never mix branding and politics. It’s good advice, as mixing the two…
Last week Toys R Us closed their remaining stores, bringing a sad end to a 70-year old brand.…
Millennial Schmillennial! Why is everyone rushing to grab this elusive customer group when we are about to experience…
This might sound strange coming from a guy who has been preaching the importance of being BOLD and…
Is anyone reading this? No, seriously, is anyone reading this? That’s what you should be asking yourself when…