Chris Hayes EVP, Brand Strategy Google the word “Millennial” and you’ll likely see a collection of contradictory articles.…
10 Key Questions The world is grappling with the widespread effects of COVID-19, commonly known as the coronavirus.…
About 10 years ago, REI made me so stinking mad that I swore I’d never grace their check-out…
Look, it’s really simple. If your brand doesn’t have a chicken sandwich as part of its merchandise offering,…
Brands who act more human—who are relatable and have a personality that people genuinely like—are the ones who…
This week at J.Schmid, we’re working on an important fax blast for one of our clients. You read…
New Year’s resolutions? Okay, let’s look at mine for a second: only drink wine on the weekend, cut-back…
Lois Brayfield, CEO I’m heartbroken to learn that last week, after battling cancer, industry leader and icon Glenda…
Let’s start with a something that we can all agree on: good information makes all of us smarter.…