WHO WE ARE

WHO WE ARE

WE’RE A GROUP OF STORYTELLERS AND CREATIVE PROBLEM-SOLVERS

We live at the intersection of art and science. We pair the proven best practices of data-driven design with the emotional art of human storytelling to connect with people in a more meaningful way. We’ve been doing it for over 40 years.

WE USE EMOTION TO INSPIRE ACTION

Most marketing lacks humanity.

Success isn’t found in surface-level tactics—it’s born from a deeper understanding of people and their emotions. We bring clarity to the chaos, using insights to shape meaningful experiences between businesses and their audiences. Every brand has a story, but we ensure it resonates on a human level, inspiring people to take action.

WHAT WE DO

We tell brand stories across physical and digital spaces

Our strength lies in our holistic approach to brand communication. With deep expertise in both print and catalog marketing, and a proven track record in digital design and web experiences, we bridge the gap between physical and digital touchpoints. Every element we create is designed to work in harmony, ensuring your brand delivers a cohesive and memorable experience at every interaction.

CATALOGS CATALOGS
DIRECT MAIL DIRECT MAIL
WEBSITES WEBSITES
SOCIAL MEDIA SOCIAL MEDIA
RETAIL POS RETAIL POS
VIDEO CONTENT VIDEO CONTENT
PACKAGING PACKAGING
EXPERIENTIAL EXPERIENTIAL

HOW WE DO IT

Rather than taking a one-size-fits-all approach, we focus on what we do best—crafting compelling brand narratives that resonate across every channel. Whether we’re building a campaign, designing an impactful catalog, or creating an online experience, our goal is always the same: to move the needle in a meaningful way. We don’t just make things look good—we make things happen, bringing strategy and creativity together to drive real results.

STRATEGY STRATEGY
CONCEPTS CONCEPTS
DESIGN DESIGN
COPYWRITING COPYWRITING
ART DIRECTION ART DIRECTION
PHOTOGRAPHY PHOTOGRAPHY

OUR LEADERSHIP

J.Schmid gives you an EDGE through brand storytelling that drives action.

Marketing Services

MIDLAND unites J.Schmid’s brand storytelling and CohereOne’s data-driven strategy.

CohereOne gives you an EDGE through channel-agnostic, data-driven intelligence.