FOUR GENERATIONS. ONE VISION.
Reinvigorating a decades-old plush toy brand.
In a mass-produced world where words like quality, creativity and authenticity are little more than unsubstantiated marketing-speak, Mary Meyer is the real deal… a family-owned company with a storied 85-year history of making soft and cuddly stuffed toys for gift-givers who know and appreciate quality and want to give something truly memorable that will be loved by that special someone.
But the look of this storied brand needed a update to bring it forward in time, and make it more appealing to new parents and gift-giving grandparents. It was time for a refresh. That’s where J.Schmid came in.
